The world needs fixed-price web podiatrists. Podiatrists, not doctors. Doctors do surgery and prescribe expensive drugs and stuff. Podiatrists can just make it easier to get around. So, a pretty smart web-savvy person could have a checklist of fifty items...
Seth Godin
If you are not regularly staying in touch with your customers someone else will. How do you stay in touch? Learn more
Who vs. how many
Submitted by Seth Godin on Thu, 07/03/2008 - 8:09am.
Scoble has a great post about a 14 year old kid with 45 million viewers on YouTube. 45 million! He wins. You lose. You won't have more traffic than he will. Ever. And what about your ads? Are you busy...
Customers who feel that you are listening to them are more likely to recommend you to a friend. How do your customers know that you are listening? Learn more
The statesman, the lawyer and the marketer
Submitted by Seth Godin on Wed, 07/02/2008 - 3:31am.
There aren't so many statesmen. People who speak truth to power. Leaders who describe what they see, whether or not it serves their short-term interests. They say what needs to be said, do what needs to be done, as long...
If you are not regularly staying in touch with your customers someone else will. How do you stay in touch? Learn more
When you least expect it
Submitted by Seth Godin on Tue, 07/01/2008 - 3:22am.
I sent in a t-shirt order to customink a few weeks ago. Three days later, I got a note from someone named Lori that said, "Hi Seth, I noticed that you have designed shirts that appear to be for a...
A disgruntled customer is 5 times more likely to tell their friend than you. On average they'll tell 4 friends. Wouldn't you like to be in the loop? Learn more
Bravery and Wall-e
Submitted by Seth Godin on Mon, 06/30/2008 - 8:43am.
At every turn, Pixar messed up the marketing of their new movie. It has a hard to spell name, no furry characters, not nearly enough dialogue (the first 45 minutes is almost silent), no nasty (but ultimately ridiculous) bad guy,...
Promoterz is the hands-free, word-of-mouth marketing service that takes care of the details so you can focus on business. Learn more
