Big news went down yesterday. Starbucks is closing 600 existing locations, cutting new store openings even further, and significantly reducing its workforce. This is on top of recently announcing a major reduction in their Starbucks Entertainment foray. It’s official …...

Those in the medical field understand AMNESIA is a profound memory loss, usually the result of a traumatic event. Patients suffering from Amnesia have severe difficulty learning new information as well as remembering facts, events, and past experiences. Amnesia isn’t...

We know about the MyStarbucksIdea website, which Starbucks positions as a catch-all blog, customer feedback site, and social networking website. The reality is that website is an unfocused slush pile for customer generated ideas. But how many of us know...

Lucas Conley’s OBSESSIVE BRANDING DISORDER book is receiving some nice media attention. And for good reason … it’s well-written and provocative. Conley’s book began as a Fast Company essay from Oct. 2005. He’s since beefed up the premise and added...

Okay. I’m admitting it. Admitting to my procrastination. I should be deep into a writing project, but I’m not. I’m avoiding it. Sure, busyness with my everyday business has taken up my time. But my summer is slow, I have...