Entrepreneurship and Virtue

Our book on entrepreneurship and virtue, Bringing Your Business to Life (co-authored with Mike Naughton), is now available for pre-order at Amazon.com.

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Here is what a few folks have had to say about our new book:

If you want to be one of the truly great entrepreneurs you need to read this book. Jeffrey Cornwall and Michael Naughton have done a masterful job of illuminating a side of business we all should be thinking about.

Bo Burlingham, Editor-at-Large, Inc. magazine

Bringing Your Business to Life gives us essential tools we can use to build entrepreneurial ventures - and entrepreneurial lives - that matter and make a difference.

John Wark, Consultant and Former Software CEO

Professors Cornwall and Naughton utilize real life experiences to demonstrate that entrepreneurship is a virtuous profession. Using basic Christian principles, the authors explore the issues facing entrepreneurs during all stages of their venture and challenge the myth that entrepreneurs have to act in unethical ways to survive. This is a must read for anyone starting a new business and a great primer for a class in entrepreneurial ethics.

Jeffrey S. Hornsby, Ph.D., SPHR
Kansas State University

While reading Bringing Your Business to Life I found multiple opportunities to apply the Four Virtues to my life and to the ventures that I'm presently involved with. It is practical, insightful, and relevant for entrepreneurs who desire to better understand the social, spiritual, and economic impact we can have through our for-profit and non-profit endeavors.

Corey Cleek, General Editor, Devotional Ventures

Jeff Cornwall and Michael Naughton have created a compelling argument for the integration of ethical and moral behavior and entrepreneurship. They dispel the myth that the “Ethical Entrepreneur” is an oxymoron rather they offer strong evidence that success and entrepreneurship are not mutually exclusive. Bringing Your Business to Life offers a vehicle for more cross campus collaboration by introducing liberal arts concepts into the phenomena known as the entrepreneur and entrepreneurship.

George T. Solomon, D.B.A.
Director, Center for Entrepreneurial Excellence
The George Washington University

Bringing Your Business to Life is a prescription for success in life as well as in business. It is a great synopsis of how financial and spiritual well-being can intersect in doing well by doing good. It reveals that it is not only what we do as a chosen profession but moreover who we are as a person that will dictate where we go in life. Bringing Your Business to Life is good medicine for good business. In fact, it reminds us that doing the right thing and putting faith into action is the best medicine for a great life.

Ron Loeppke, MD, MPH, FACPM, FACOEM

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