BtoB 2008 Lead Generation Guide

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Submitted by B2B Lead Generation on Wed, 05/28/2008 - 7:34am.

B2B Marketers are increasingly emphasizing lead generation and as a result, BtoB Magazine just published their inaugural BtoB 2008 Lead Generation Guide today.

I highly recommend you check it out. It has a lot of studies, expert columns, market statistics and vendor lists that are worthwhile.

Also, I wrote a guest column on Putting the human touch back into lead generation for the guide.

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